What the?

Cadbury’s Dairy Milk Advert of a Gorilla emotionally drumming to Phil Collins song “In The Air Tonight”

brandrupublic.com–”Cadbury has unveiled a £6.2m campaign for Dairy Milk featuring a gorilla playing the drum solo of Phil Collins’ track ‘In the Air Tonight’. The 90-second film, which was written and directed by Sony Bravia ‘balls’ creative director Juan Cabral of Fallon London, launched during the ‘Big Brother 8 UK’ final on 31st August 2007.